Anpario successfully attends China Animal Husbandry Exhibition (CAHE)

Anpario proudly exhibited at the 15th China Animal Husbandry Exhibition (CAHE), which took place in Qingdao between 18th and 20th May 2017. CAHE is the largest livestock show in China, attracting more than 160,000 visitors and 1,200 exhibitors from 38 countries and regions. The show was the perfect platform to engage with producers within the livestock industry and showcase Anpario’s recently launched rebrand.

On 18th May, Dr Pengbin Xi, the Vice General Manager of Anpario Shanghai, held a well-attended presentation on the topic ‘Nutrition Solutions for Managing Intestinal Microbiota in Animal Production’. The talk concluded with an insightful Q&A session that generated valuable discussions on agriculture production in China.

CAHE is Anpario’s second China-based exhibition since the official rebrand launch in March. The rebrand generated immensely positive feedback from both old and new customers. Mr Wang, a distributor of Anpario Shanghai, commented, “The design of the new logo is novel and eye-catching. The new packaging differentiated by their signature colours is modern and highly distinguishable. The new tagline ‘Nature’s Answer’ is concise and comprehensive and effectively communicates the characteristics of the company and their products.”

Overall, the show helped facilitate new opportunities and deepen existing relations between Anpario and our valued customers.